A strategic alliance between the Tourism Authority of Panama (ATP), the Fundación Circuito del Cafe and the Center for Competitiveness of the Western Region (CECOMRO), served to launch the platform www.circuitodelcafe.com, in order to strengthen the brand and provide more information about the grain and the tourist resources of the destination.
According to the ATP, the slogan “Panama is your coffee, Panama is you” is the promotional piece for the Coffee Circuit, which is a tourism product created through a public-private partnership to strengthen the destination, where one of the best coffee in the world.
Similarly, this platform highlights the province of Chiriquí as a region with a pleasant climate and a thriving agricultural development that invites Panamanians and foreigners to visit the 33 coffee farms.
